"Fly Southern Style" DARIUS RUCKER SWEEPSTAKES

NO PURCHASE OR PAYMENT NECESSARY TO ENTER OR WIN, NOR WILL A PURCHASE IMPROVE ONE'S CHANCES OF WINNING.

ENTRY INTO THIS SWEEPSTAKES CONSTITUTES YOUR ACCEPTANCE OF THESE OFFICIAL RULES. SWEEPSTAKES IS GOVERNED BY U.S. LAW AND IS SUBJECT TO ALL FEDERAL, STATE AND LOCAL LAWS, REGULATIONS, AND ORDINANCES. AN INSTAGRAM ACCOUNT IS REQUIRED FOR ENTRY.



1. SPONSOR: UMG Nashville, a division of UMG Recordings, Inc., 401 Commerce St. Suite 1100 Nashville, TN 37219 is solely responsible for all aspects of this sweepstakes ("Sweepstakes").

2. SWEEPSTAKES ENTRY PERIOD: This is a Sweepstakes to be conducted during the period commencing at 12:00:00 AM (CT) on August 3, 2015 and ending at 11:59:59 PM (CT) on September 16, 2015 ("Entry Period"). All entries must be received by 11:59:59 PM (CT) on September 16, 2015.

3. ELIGIBILITY: To be eligible for this Sweepstakes , at the time of entry you must be: [1] a natural person legally residing in, and physically located within, the 48 contiguous United States, or the District of Columbia (collectively, "Territory"); [2] 21 years of age or older; [3] a registered user of the Website's terms of use agreement (''TOU''); [4] not an employee of Sponsor or their respective parent, subsidiary, affiliated or successor companies; the advertising, promotional or fulfillment agencies of any of them (individually and collectively, "Entities"); nor members of their households or immediate families and [5] willing to have your entry featured and published on the Website or otherwise distributed, in connection with, or to promote, the Sweepstakes and for the Website. "Household members" shall mean people who share the same residence at least three months a year. "Immediate family members" shall mean parents, step-parents, children, stepchildren, siblings, step-siblings, or spouses.

4. ENTRY: During the Entry Period, you may enter the Sweepstakes by logging in to your Instagram account or by signing up via your email address and following the online instructions to log in to your Instagram account. Once connected to Instagram, you may enter by uploading a digital photo ("Entry") of yourself through Instagram and sharing your entry via the designated hashtag #FlySouthernStyle. You are required to follow Sponsor's Instagram account http://instagram.com/DariusRucker so you can see updates and announcements relating to the Sweepstakes, including, the winner's notification announcement to see if you've won (pending verification). By entering the Sweepstakes, you are agreeing to the Rules and the TOU (found at http://instagram.com/about/legal/terms/). Your Instagram account privacy settings must be set to "Off". If you do not have an Instagram account, visit http://www.Instagram.com. Registration for Instagram requires downloading the free application to your mobile device and following the on-screen instructions to create a new account. The Instagram app is available for download from iTunes or directly from the App Store on your iPhone, iPod touch, or iPad or from the Google Play store on your Android device. The potential Grand Prize Winner may be required to show proof of being the authorized account holder of the Instagram account associated with the Entry. By entering this Sweepstakes, you agree that you are solely responsible for all data charges that you may incur. All such charges are billed by and payable to your mobile service provider. Please contact your participating mobile service provider for pricing plans, participation status and details. All entries submitted in accordance with these Official Rules shall be hereinafter referred to as ("Eligible Entries"). All entries become the property of Sponsor and will not be acknowledged or returned.

PLEASE NOTE THAT ANY AND ALL SUBMISSIONS AND METADATA SUBMITTED FOR THIS SWEEPSTAKES MAY BE PUBLICLY VIEWABLE. IN ADDITION, ENTRANTS ACKNOWLEDGE THAT THEIR ENTRIES MAY BE REPOSTED BY THE PUBLIC OR OPEN TO PUBLIC COMMENTARY, FOR WHICH SPONSOR SHALL NOT BE LIABLE.

6. LIMITATIONS: By submitting an Entry in the Sweepstakes, you represent and warrant to Sponsor that the Entry and everything depicted therein: [1] do not originate from a magazine, newspaper or other commercial or proprietary source; [2] do not infringe upon or otherwise violate any right of any person, firm or entity; [3] do comply with the TOU and the Rules; [4] do not contain any trademarks, logos, insignia, location signage, photographs, artwork or sculptures or other material (e.g., on props, costumes, background) that would infringe any third party's copyrights or trademarks; [5] have not previously been submitted in a Sweepstakes of any kind or exhibited or displayed publicly through any means; [6] do not contain the likeness or photograph of any person other than you; [7] do not contain material which is (or promotes activities which are) sexually explicit, obscene, pornographic, violent (e.g., relating to murder, the sales of weapons, cruelty, abuse, etc.), discriminatory (based on race, sex, religion, national origin, physical disability, sexual orientation or age), illegal (e.g. underage drinking, substance abuse, computer hacking, etc.), offensive, threatening, profane, harassing, defamatory, libelous, infringing or otherwise objectionable or unlawful as determined by Sponsor in its sole discretion. You further represent and warrant to Sponsor that: [1] you have all rights, licenses, permissions and consents necessary to submit the Entry in accordance with the Rules; [2] no person or entity other than you has any right, title or interest in and to any part of the Entry ; (3) you are not subject to any agreement or arrangement that would interfere with your entering this Sweepstakes and granting all the rights granted hereunder or that would conflict with any other documentation required hereunder and [4] no animal has been harmed in connection with the Sweepstakes Sponsor may, in its sole discretion, disqualify and remove any Entry that Sponsor deems to be in violation of these Limitations at any time. All Entries must be received during the Entry Period. Limit of one (1) Entry per person per Address per day (regardless of whether one person has more than one Address or more than one person use the same Address). In event of a dispute regarding the identity of the person submitting an Entry, the Entry will be deemed to be submitted by the person in whose name the Address is registered. Entries by any method other than set forth above in Section 4 are void. Any use of automated or programmed methods of effecting Entry is prohibited. Neither the Sponsor, nor any of their officers, directors, shareholders, employees, agents, artists, prize providers or representatives (individually and collectively, "Releasees") are responsible for Entries from persons residing, or physically located, outside the Territory; or Entries that are altered, contain the images of more than one person, delayed, deleted, destroyed, forged, fraudulent, improperly accessed, inaccurate, incomplete, interrupted, irregular in any way, late, lost, misrouted, multiple, non-delivered, stolen, tampered with, unauthorized, unintelligible or otherwise not in compliance with these Rules; or any printing, production, technical, electronic or other errors; or for lost, interrupted or unavailable network, server or other connections; miscommunications; failed phone. computer hardware or software or telephone transmissions; technical failures; unauthorized human intervention; traffic congestion; garbled or jumbled transmissions; undeliverable emails resulting from any form of active or passive email filtering; insufficient space in entrant's email account to receive email; or other errors of any kind, whether due to electronic, mechanical or human error or other causes; even if caused by the negligence of any of the Releasees. Each of such potential Entries will be disqualified; and any Entrant who attempts to enter with multiple Addresses or under multiple identities will be disqualified. Sponsor is not obligated to communicate with any Entrant during the duration of the Sweepstakes. Void where prohibited or restricted by law and subject to all applicable federal, state, provincial, local and municipal laws and regulations. Please review these Rules and the TOU carefully; however, in the event of a conflict between these Rules and the TOU, these Rules will control.

7. PRIZES: One (1) GRAND PRIZE: A three (3) day / two (2) night trip for two to see a Darius Rucker performance at a Sponsor selected venue in a Sponsor selected city, consisting of the following elements : [1] hotel accommodations for two (2) nights (one double room including room tax) at the Residence Inn Chicago Downtown / Loop ("Hotel"); [2] Two (2) tickets to see a Darius Rucker concert (seat location to be determined solely by Sponsor); and [3] two (2) meet n greet passes for Darius Rucker depending on artist availability; [4] if winner resides more than two hundred fifty (250) miles from the Sponsor select city, roundtrip coach air transportation on a Sponsor-selected carrier between a Sponsor-selected major metropolitan airport near winner's residence ("airport of origin") and the Sponsor selected destination. All expenses not specifically mentioned herein are not included and are solely the winner's responsibility, including but not limited to: transportation to the hotel if a winner resides less than two hundred fifty (250) miles from the hotel, round trip transportation between the winner's residence and any airport of origin, alcoholic beverages, tax, food, gratuities and tips, insurance, laundry service, merchandise, parking, room service, service charges, souvenirs and telephone calls. Airline carrier and hotel regulations and conditions apply. Travel and lodging are subject to availability, certain restrictions, blackout dates and Sponsor's approval. Trip must be completed by October 9, 2015. Approximate retail value ("ARV"): $2,500.00, which will vary depending upon points of departure and destination and seasonal fluctuation of hotel rates and airfares. Total ARV of all prizes: $ 2,500.00. Limit one prize per person/Address. If the actual value of the prize is less than the stated ARV, the difference will not be awarded. Any depiction of prizes is for illustrative purposes only. Prizes are not redeemable for cash or transferable, except to a surviving spouse residing in the same household. No substitution allowed except, at Sponsor's sole discretion, a prize of equal or greater value may be substituted. Sponsor will not replace any lost or stolen prizes. The prize cannot be used in conjunction with any other promotion or offer. Prize elements may not be separated. Only the number of prizes stated in the Rules is available to be won. All prizes will be awarded provided a sufficient number of eligible Entries are received and prizes validly claimed by , September 30, 2015 after which no alternate winners will be selected, nor unclaimed prizes awarded.

8. PROCEDURES: Entries may only be received during the Entry Period. On or about, September 17, 2015, one (1) Entry will be randomly selected from all of the eligible Entries received as the potential Grand Prize Winner.

9. WINNERS: Potential winner will be notified by Instagram posting on or about September 17, 2015. All legal responsibilities of a minor under the Rules will be assumed by a parent/legal guardian ("Parent"). At the sole discretion of the Sponsor, disqualification, forfeiture and the selection of an altemate winner may result from any of the following: [1] potential winner's failure to respond to notification within five (5) days after its mailing/transmission; [2] the return of an email notification as undeliverable after three (3) attempts; (3) the rectum of any other notice or a prize as undeliverable; [4] potential winner's failure to provide Sponsor with satisfactory proof that he/she is the authorized account holder of the Address associated with the winning Entry; [5] potential winner's failure to provide Sponsor with satisfactory proof of age, identity and residency; [6] potential Grand Prize winner's failure to execute and return an Affidavit of Eligibility/Liability/Publicity Release within seven (7) days after its mailing; [7] potential winner's failure to claim a prize within three (3) days after it is sent; [8] potential winner's failure to validly claim any prize before September 30, 2015, [9] potential winner's failure to be available to complete the Trip by , October 9, 2015 and [10] any other non-compliance with Rules. In the event of prize forfeiture, the Sponsor may, in its sole discretion, award or not award the forfeited prize to an alternate winner. must travel together on same itinerary; and a minor may not participate in the Trip unless accompanied by his/her Parent as a member of the Group. All members of the Group will be required to execute and return a Release of Liability prior to ticketing. Grand Prize winner are solely responsible for obtaining any and all necessary travel documents (valid photo I.D.., passport, etc.) before departure. All taxes are solely the responsibility of each winner, who will receive an IRS Form 1099 reflecting the final actual value of his / her prize.

10. PRIVACY POLICY/DATA COLLECTION: Information provided by you for this Sweepstakes is subject to Sponsor's privacy policy located at http://privacypolicy.umusic.com/ ("Privacy Policy").

11. CONDITIONS: By entering this Sweepstakes, you agree, represent and warrant that: [1] you will be bound by the Rules, TOU and Sponsor's decisions, which shall be final in all respects; [2] the Entry becomes solely the Sponsor's property and will not be acknowledged or returned; [3] you release and hold harmless the Releasees from any and all liability for claims, injuries, losses or damages of any kind, including without limitation, death and bodily injury resulting in whole or in part, directly or indirectly, from the Entry, selection or use of a Submission or from the awarding, delivery, acceptance, use, misuse, possession, loss or misdirection of any prize; participation in this Sweepstakes or in any Sweepstakes-related activity or travel or from any interaction with, or downloading of, computer Sweepstakes information; [4] the prizes are awarded "AS IS" and WITHOUT WARRANTY OF ANY KIND express or implied (including, without limitation, any implied warranty of merchantability or fitness for a particular purpose); [5] winner's acceptance of a prize constitutes the grant to Sponsor and assigns of an unconditional right to use winner's name, address (city and state only), voice, likeness, photograph, biographical and prize information and/or statements about the promotion for any programming. publicity, advertising and promotional purposes without additional compensation, except where prohibited by law; [6] in the event viruses, bugs, unauthorized human intervention, Acts of God, acts or regulations of any governmental or supra-national authority, war, national emergency, accident, fire, riot, strikes, lock-outs, industrial disputes, acts of terrorism or other matters beyond the Sponsor's reasonable control, corrupt, prevent or impair the administration, security, fairness or proper play of the Sweepstakes, so that it cannot be conducted as originally planned, except where prohibited by law, Sponsor has the right, in its sole discretion, to modify the Rules or to cancel, modify, terminate or suspend the Sweepstakes; and in such event, to select winners by such method as Sponsor in its sale discretion shall consider equitable; and in the event the Trip has already commenced, to terminate the Trip and return the Group to any airport of origin as soon as reasonably possible; [7] the Releasees are not responsible for typographical or other errors in the offer or administration of the Sweepstakes, including but not limited to: errors in the advertising. Rules, selection and announcement of the winners and distribution of the prizes; [8] any portion of any prize not accepted or used by any winner will be forfeited; [9] the Releasees are not responsible for any inability of any winner to accept or use any prize (or any portion thereof) for any reason; [10) the Sponsor has the right, in its sole discretion, to disqualify any individual it suspects: to be doing any of the following: (a) tampering or attempting to tamper with the entry process or the operation of the Sweepstakes; (b) violating the Rules, TOU or the Privacy Policy; (c) violating any other terms, conditions of use and/or general rules or guidelines of any Sweepstakes property or service or (d) acting in an unsportsmanlike or disruptive manner, or with intent 10 annoy, abuse, threaten or harass any other person; or for any other good cause as determined solely by the Sponsor; (11) since any=attempt by any individual to deliberately damage the Website or undermine the legitimate operation of the Sweepstakes or the Website is a violation of these Rules as well as criminal and civil laws; and should Sponsor believe or become aware that such an attempt has been, is being, or will be made, it has the right to seek remedies and damages from any responsible individuals to the fullest extent permitted by law, including without limitation criminal prosecution; [12] Sponsor has the right to conduct a background check ("Check") of any and all records of the Grand Prize winner and Grand Prize Winner's guest (individually, "Participants"), including without limitation, civil and criminal court records and police reports, which they, to the extent necessary under law, shall authorize; [13] Sponsor may take all steps necessary to corroborate any information provided to Sponsor by any Participant and Participants will be obligated to provide necessary contacts and information for the Check; [14] Sponsor has the right, in its sale discretion, to disqualify any Participant from any prize element, based on the Check; [15] all disputes, claims and causes of action at law or in equity (individually, "Claim") arising out of or relating to this Sweepstakes, the meaning or interpretation of the Rules or any prize awarded shall be resolved by applying the laws of Tennessee, without regard to conflict of laws provisions therein, and shall be solely and exclusively brought in the state or federal courts within that state; [16] all Claims shall be resolved individually, without resort to any form of class action; [17] all claims, judgments and awards shall be limited to actual out-at-pocket costs incurred, but in no event include attorneys' fees, and under no circumstances will any Entrant be permitted to obtain awards for, and hereby waives all rights to claim, punitive, incidental, special, consequential damages and any other damages, other than for actual out-a-pocket expenses and waives all rights to have damages multiplied or otherwise increased and [18] Sponsor has the right to modify prize award procedures at its sole discretion.

12. RULES & WINNER'S LIST: For names of winners (after October 9, 2015) and/or Rules (before September 16, 2015 ), send a self-addressed, stamped #10 envelope to: Darius Rucker Sweepstakes. UMG Nashville, 401 Commerce St. Suite 1100 Nashville, TN 37219 designating either ''winners list '' or "Rules".

13. DISCLAIMER: This Sweepstakes is in no way sponsored, endorsed or administered by, or associated with Instagram. Any questions, comments or complaints regarding these Sweepstakes will be directed to the Sponsor. By submitting an Entry in this Sweepstakes and/or accepting any prize you may win, you agree to release, indemnify, and hold harmless Instagram from any Claims arising from the administration of this Sweepstakes.